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The Science Behind Our Diapers

What goes behind making the highest selling adult diaper brand in India?

Diaper Topsheet - Friends Adult Diaper

Top Sheet

The topmost layer of the diaper, which forms the first breathable layer of comfort for the user! It's hydrophillic, which allows water through.

The Acquisition & Disperal Layer - Friends Adult Diaper

ADL

The Acquisition & Dispersal Layer, ensures that liquids are spread evenly throughout the diaper!

Wood Pulp of the Diaper

Pulp

Wood pulp forms the soft, cottony part of the diaper, acting as a cushion and and absorbent!

Super Absorbent Polymer - Friends Adult Diaper

SAP

Super Absorbent Polymer, converts all the liquid into gel, and locks it into place!

Standing Leg Guard - Friends Adult Diaper

Standing Leg Guard

Standing Leg Guard, ensures a comfortably snug fit and ensures no leakages happen, no matter what the activity!

Diaper Backsheet - Friends Adult Diaper

Backsheet

The final layer, which acts like a base and holds the entire diaper in place!

Our Beginning

We have been industry leaders consistently since our launch in 2000

Industry Leaders - Friends Adult Diaper

Nobel Hygiene has pioneered# the adult absorbent hygiene category in India through the launch of Friends, its flagship adult absorbent hygiene brand and is a category creator in the adult absorbent hygiene category in India. At Nobel Hygiene, we are committed to providing our consumers with high-quality products help manage incontinence with comfort and confidence.

#defined as the first Indian adult absorbent hygiene brand launched in India with continuous operations since inception.

Our Manufacturing Facility

Nobel Hygiene is India's largest* home-grown branded manufacturer of absorbent hygiene products with manufacturing facilities spread across approximately 19 total acres of land in Nashik and Baroda. Nobel Hygiene has successfully pioneered# the adult absorbent hygiene category in India, with over two decades of experience in the industry.

*in value terms, in Fiscal 2026.

#defined as the first Indian adult absorbent hygiene brand launched in India with continuous operations since inception.

Our Manufacturing Facility

Our Management

The people behind Friends

Kamal Johari - Managing Director, Nobel Hygiene

Kamal Kumar Johari

Chairman & Managing Director

kamal.johari@nobelhygiene.com

Kartik Johari - VP, Marketing & Commerce, Nobel Hygiene

Kartik Kamal Johari

Chief Marketing & Growth Officer

kartik.johari@nobelhygiene.com

Management Friends Diaper

Our Manufacturing Facility

We Are Hiring

There's never been a better time to join the Friends Diapers team, and we're always on the hunt for inspired colleagues to fill challenging positions. Share your CV with us and we shall get back with if your profile matches any of our requirements.

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Happy Home Andheri

Happy Home, Andheri

Making lives easier, one step at a time

Help Us,
Help Them!

If you know of a senior citizen, old age home or hospice that we can extend our support to, please let us know. We would love to work with any directly by offering our products at reduced prices. Drop us their contact details and we will get in touch.

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